Matt and I recently presented at the MIT Enterprise Forum of Cambridge.

This was a great event organized by Alan Gordon of Harvard’s Office of Technology Development.  If you get a chance to present, we highly recommend it.  We received good feedback on our presentation and business plan from local venture firm partners, entrepreneurs, business owners, and lawyers.

We discovered that there’s a high variance in what an audience wants to see in a presentation.  The rule goes something like: the variance is proportional to the age difference between us and the median audience member, squared.

Most of our previous experience was presenting to like minded tech guys.  Surprise, surprise – a CPA is interested in much different things.  What we thought was a business heavy presentation didn’t begin to touch on financial projections, expected gross margins, or sales cycle forecasts.  The truth is we believe in focusing on killer technology, and following along with solid financials.  It appears it is time to follow along.